Shopify Gift Cards
Shopify Gift Cards is a built-in product type for Shopify merchants. If you already sell through Shopify, you can activate gift cards in your admin without a separate app. Best for online-first retailers and DTC brands.
Shopify Gift Cards is a built-in product type for Shopify merchants. If you already sell through Shopify, you can activate gift cards in your admin without a separate app. Best for online-first retailers and DTC brands.
Key features
- Gift card as a native Shopify product type
- Custom-designed eGift card
- Multi-currency support
- Email-delivered gift cards with scheduled delivery (via apps)
- POS redemption via Shopify POS
- Reporting through Shopify admin
Format support
| Capability | Supported |
|---|---|
| Physical gift cards | No |
| Digital eGift cards | Yes |
| Online sales | Yes |
| POS redemption | Yes |
| Multi-location | Yes |
| Booking integration | No |
Pros and cons
What's strong
- Built-in for existing Shopify merchants
- Strong online checkout experience
- Easy to design and brand
- Multi-currency support for international stores
Where it falls short
- Only available on certain Shopify plans (check current tier requirements)
- Some advanced gifting features require third-party apps
- Less native restaurant/booking integration than Toast or Vagaro
Pricing
Native gift card functionality requires a qualifying Shopify plan. App add-ons may have additional cost.
Confirm features and pricing on Shopify's official site before deciding.
Alternatives to consider
Frequently asked questions
Do all Shopify plans support gift cards?
Gift card functionality is available on qualifying plans — check Shopify's documentation for the current tier requirement.
Can Shopify deliver scheduled gift cards?
Scheduled delivery is supported via third-party apps. Built-in delivery is at purchase time.